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NKPR Inc
NKPR, founded in 2002 by Natasha Koifman, is a public relations and digital media agency with locations in Toronto and New York.
==History==
Natasha Koifman 〔(【引用サイトリンク】url=http://viewthevibe.com/tastemaker-natasha-koifman/ )〕 started NKPR 10 years ago as a public relations agency that executes campaigns, events and strategic partnerships for its clients. In 2011 NKPR expanded its services to include a social media department.〔(【引用サイトリンク】url=http://www.marketingmag.ca/news/pr-news/nkpr-is-now-a-social-media-shop-too-22339 )〕 Today, NKPR represents over 30 national and international brands.〔(【引用サイトリンク】url=http://www.bizbash.com/natasha-koifman/gallery/87575 )〕
NKPR established the IT Lounge in 2006, during the time of the Toronto film festival, to connect celebrities with brands.〔(【引用サイトリンク】url=http://www.theglobeandmail.com/news/national/whos-the-best-party-organizer-of-all/article658634/?page=all )〕 In 2012, NKPR evolved this concept by introducing the IT Lounge Portrait Studio, which brought in fashion photographer Patrick Demarchelier to take portraits of guests.〔(【引用サイトリンク】url=http://www.marketingmag.ca/news/marketer-news/video-nkpr-marries-fashion-with-photography-for-it-lounge-61425 )〕 Photographers such as Dustin Rabin and Caitlin Cronenberg also made appearances during the 3-day event to shoot guests.〔(【引用サイトリンク】url=http://www.marketingmag.ca/news/marketer-news/video-nkpr-marries-fashion-with-photography-for-it-lounge-61425 )〕
NKPR also supports philanthropic organizations; the company has developed long-term relationships with Camp Oochigeas, Big Brothers Big Sisters and Artists for Peace and Justice.〔(【引用サイトリンク】url=http://www.hipurbangirl.com/2012/05/hip-urban-girl-of-week-natasha-koifman.html )〕
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